From zero to category leader
on tiktok shop

We build TikTok Shop revenue engines that drive $1M+ GMV + provide a halo effect across your entire business.

We recruit thousands of creators, deploy proven
viral content frameworks, build engaged creator
communities, and activate live selling to scale your
TikTok Shop from cold start to $1M+ GMV.

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You know TikTok shop

You know
TikTok shop

can be a profit center,

can be a
profit center,

but if you’re  struggling with any of these:

Your TikTok Shop
revenue is stuck

Stuck in cold start, can't break past T3 status or $65K in monthly GMV

Creator content
doesn't convert

Massive seeding investment but no sustained growth. No strategy for predictably generating winning content.

Limited
team bandwidth

Your team is maxed out. No dedicated TikTok Shop resources to manage the complexity at scale.

No direct
TikTok Shop expertise

Your current agency lacks specialized TTS operational experience at every stage of growth

Our TikTok Shop
System Solves This

Builds you a
$1M+ GMV channel
in 6-12 months through our proven 7-step system
Creates viral content at scale
using our Hook Formula that's generated 70M+ views for clients, “so your creator content Actually drives revenue”
Recruits
1000+ creators
through AI-powered outreach that's sent 1M+ recruitment emails
Reduces
team strain
We've been building creator communities for category leaders longer than anyone. Handle 95% of the work.
The Halo Effect
Clients see 25%+ increase in website and Amazon sales as TikTok drives brand awareness

TikTok Shop isn't just a sales channel,
it's a marketing engine
that transforms your entire business.

BOOK A CALL →

Why it works so well

Why it works
so well

The 90/10 rule
that changes everything

Only 10% of TikTok users have bought on TikTok Shop. But here's the magic: when your content goes viral, 90% of viewers go buy where they shop - Amazon, your website, stores.

The Halo Effect

Old marketing: Pay for creative and ads, hope for sales.

TikTok Shop strategy: Create viral content that pays for itself through direct sales, while driving free traffic to all your other channels

This isn’t theory,
It’s one of our case studies:

Client viral video: 8M views generating $70K direct GMV.

Hidden impact: 300% increase in Google searches, 40% lift in Amazon sales, 25% boost in website revenue

Our Proprietary TikTok Shop System

01

Shop Setup & Health Score

Crambled it to make a type specimen book. It has survived not only five centuries.

02

Creator Army Recruitment

But also the leap into electronic his typesetting, remaining essentially unchanged.

03

Viral Content Strategy

We deploy proven viral methods including our Hook Formula (verbal hook + visual hook + text on screen) and problem-solution sequences. We create content briefs, run weekly challenges, and provide top-performing example

04

Paid Creator Partnerships

We partner with creators who've proven they can drive revenue, creating 1-10 pieces of content per partnership. You get full rights to use this content for Facebook and Instagram ads, too.

05

Ad Amplification

We amplify your best creator content through strategic ad spend. This generates social proof while driving direct revenue with CPA targets tailored to your brand.

06

Community Management

We keep creators engaged through private communities, exclusive campaigns, and performance bonuses. This ensures consistent content creation and builds long-term creator loyalty.

07

Live Shopping Activation

Once you hit $65K+ monthly GMV, we activate live shopping campaigns using hero products, traffic drivers, and profit drivers to drive additional GMV.

Live Shopping:
The Tide That
Lifts All Ships

Live shopping is the biggest opportunity in TikTok Shop for 2025.
We were the first US-based agency to launch a live-shopping studio, and we've seen how it can massively scale GMV, awareness, and follows-to-brand.

Why Live Shopping Changes Everything
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Live shopping isn't just another sales channel - it's the strategy that amplifies your entire TikTok Shop ecosystem:

  • Boosts organic content performance by creating social proof and urgency
  • Drives creator engagement as they see real-time sales during streams
  • Increases overall shop credibility with live social validation
  • Creates FOMO that drives sales across all your other content
  • Builds authentic brand connection that converts long-term
The ZeroTo1 Live Shopping System
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Strategic Product Sequencing:

  • Hero Products: Best-sellers positioned in foreground, demonstrated multiple times
  • Traffic Drivers: Low-cost items that boost viewership when numbers drop
  • Profit Drivers: Higher-margin products introduced during peak viewership
  • Exclusive Bundles: Live-only offers that create urgency and boost average order value

Host Communication That Converts:

  • The Relatable "Bestie": Casual, friendly approach that feels like FaceTiming a friend
  • The Educator: Deep-dive tips especially effective for tech or skincare products
  • Multi-Presenter Format: Dynamic interaction between hosts to keep energy high

Behind-the-Scenes Excellence:

  • In-house, full-time trained live hosts that go deep on your brand, compliance and live selling best practices
  • Real-time product switching and pinning
  • Moderator support for engagement and technical issues
  • GMV Max campaign integration for amplified reach
  • Performance tracking and optimization during live streams
Live Shopping vs. Competitors
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Others focus on: Fancy studios, expensive production, generic hosting.
We focus on: Product strategy, host training, "edutainment," gamification, and systematic GMV optimization Result: Our live shops consistently outperform because we optimize for ERR (enter room rate), GMV, and conversions - not just production value.

Example: We helped Be Amazing, a top-ranked TikTok Shop Seller, beat their video GMV in the first month with live selling.

This isn't about having the fanciest studio - it's about having the proven system that turns viewers into buyers.

the
complete
result

Your all-in-one growth engine — driving massive revenue, viral content, and cross-platform sales at scale.
1

A $1M+ Annual GMV Channel

Revenue that grows monthly through proven methods, not random viral moments
2

1000+ Active Creator Army

Creators promoting your products daily across all creator sizes
3

Viral Content Machine

100+ pieces of high-converting content monthly using methods that have generated 70M+ views
4

Self-Funding Marketing Engine

Only marketing engine that pays for itself while generating high-performing content for all platforms. Identify top 5% affiliates driving 90% of revenue.
5

Cross-Platform Revenue Lift

100+ pieces of high-converting content monthly using methods that have generated 70M+ views25%+ increase in website and Amazon sales from TikTok Shop halo effect

The art of creativity,
the science of results

While most agencies still use outdated 2024 methods,
we've already built the proven systems that win in 2025.
The Content Science Shift

2024 Method (What Everyone Else Still Does):

  • Ship products to as many creators as possible
  • "Spray and pray" content with no plan
  • Commission-only creator payments
  • Hope something randomly goes viral

2025 Content Science (What We've Perfected):

  • Top 1% Content System - Find winners, decode the formula, scale systematically
  • Hybrid Creator Investment - Cash upfront + commission attracts proven talent
  • Viral Content Engineering - Hook Formula + problem-solution sequences that reliably convert
  • Ad Amplification Science - Turn top content into 6+ month revenue drivers
The Science Behind Results
The 1% Content System: We analyze which content hits top 1% performance, then reverse-engineer the exact elements that made it work - hooks, visuals, emotional triggers, calls-to-action.

The Replication Method: Once we crack the winning formula, we deploy it across our entire creator network with small changes to maximize performance while staying authentic.

The Investment Framework: $300-$1,000 upfront creator payments + commission creates exclusive partnerships with proven performers instead of competing in saturated commission-only pools.
The Science in Action
We paid a creator $300 and VIP commissions to generate $73,544.80 in direct GMV and 8M impressions. She hijacked a viral moment for the brand and leveraged a celebrity face in her video. Then we replicated that framework to other affiliates.

The Science:
We partner with proven creators or "trailblazers" to unlock a winning formula, and use that as the example for other affiliates to follow to drive massive scale on a viral video.

What Makes Us Different vs.
Other "TikTok Shop Agencies"

We Focus on Maximizing the Fundamentals:

The TikTok Shop Flywheel vs.
Generic "Creator Networks"

Others promise: Basic creator recruitment and hope content goes viral

We deliver: Proven 7-step system that systematically scales brands to $1M+ GMV

Result: Predictable growth instead of random viral moments

Viral Content Science vs. Generic Briefs

Others offer: Basic creative briefs and generic best practices

We deploy: Viral formulas + training + content challenges + gamification to enable creators

Example: "Your dishwasher is the most toxic thing in your home" drove $70K GMV from one video. We took this viral hook and replicated it with other affiliates through a viral hook challenge for a cash bonus

Advanced Creator Funnel Management vs. Spray and Pray

Others recruit: Basic outreach hoping for results

We engage: zt1 proven creator network + 50K+ monthly outreach + sophisticated funnel metrics (80% hit rate, 50% spark codes, 10%+ conversion)

Result: VIP creator identification + 1:1 relationships + knowledge circulation

Premium Category Leader Service vs. Generic Agency Model

Others assign: Account managers with 20+ clients and overseas teams spread too thin

We provide: Senior strategists with only 4-6 premium clients and dedicated pods focused exclusively on your success

Why: Category leading brands deserve category leading expertise. We're selective about who we work with and invest senior resources accordingly. You pay for this level of service, and it shows in the results.

Our Proven Methods

01
The Viral Hook Formula
Every viral video needs three elements:
  • Verbal Hook: Strong opening statement ("Your dishwasher is the most toxic thing in your home")
  • Visual Hook: Compelling action or demonstration
  • Text On Screen: Message that drives engagement
02
The Problem-Solution Viral Sequence
Did you know that Good Candy became last Halloween's best-selling candy? Here's how we helped them get there:
  • Strong Hook that stops the scroll
  • Human Problem rooted in emotion and experience
  • Scientific Proof with studies or expert backing
  • Product Solution that solves the problem
  • Clear Call to Action driving to purchase
03
The Creator Strategy
  • Up-and-Coming Creators - T0-2 (Under $10K GMV): High acceptance rates, authentic content, perfect for new product launches and content volume.
  • Trailblazers - T3 ($25K+ GMV): Balanced reach and engagement for growing products
  • Trendsetters - T4+ ($50K+ GMV): Proven conversion machines for scaling mature products

Investment & Timeline

1
Foundation/Cold Start: T0-T3 ($0-$65K Monthly GMV)
  • Shop optimization and shop score improvement to 4.5+
  • Foundational merchandising & hero product strategy
  • Activate top-tier trailblazers to generate first content
  • Recruit 1000s of creator to build your affiliate army
  • Creative brief and viral content implementation
  • Community activation with challenges and retention campaigns
  • Launch spark ads to spin the flywheel
2
Sophomore Seller: T4
($65K-$499K Monthly GMV)
  • Live shopping activation once you hit $65K threshold
  • Brand-generated GMV from shoppable content hit 10%+
  • Build a roster of VIPs and high-performers
  • Scale ad spend and ROI off of high content volumes
  • Advanced campaign strategies and viral content replication
3
Senior Scaler: T5
($500K+ Monthly GMV)
  • Full creator army deployment (1000s of active creators)
  • Foundational merchandising & hero product strategy
  • Cross-platform content amplification and halo measurement
  • VIP creator relationship management and output optimization
  • Vibrant brand-owned discord and creator calls
  • Strategic expansion and profit center transformation
case study: mosh

From Zero to #1
Category Leader in 6 Months

Client: Mosh, a brain and body fuel protein bar brand, partnered with ZeroTo1 to build a thriving creator community on TikTok Shop.

Our Solution: In just 6 months, we engineered multiple viral moments, activated 10,000+ affiliate videos, and scaled their branded Discord community with creator challenges. We maintained #1 category leadership in TikTok Shop's protein bar space through strategic sampling, paid partnerships, and live selling activations.
Total Results:
-
$1.04M total revenue generated
- 36.8M total impressions
-11,757 affiliate videos created
-#1 category leadership in TikTok Shop protein bar space.

Top Creator Performance: Our top creator (@faithfessel) alone delivered $87,878 GMV and 4M+ impressions from organic content.

"ZeroTo1's systematic approach didn't just scale our TikTok Shop - they made us the category leader. Their creator community and viral frameworks delivered results that transformed our entire business." - Mosh Team

Ready to Build Your $1M+
TikTok Shop Revenue Engine?

Transform your brand into a TikTok Shop category leader. The
proven system that scales serious brands to 7-figures.

How We Compare to
"TikTok Shop Agencies"

vs
Features included :
Propietary creator network
Senior strategists (4-6 clients) with dedicated pods
50K+ monthly outreach, 80% hit rate, VIP creator relationships
Viral frameworks + gamification + community challenges
#1 category leaders ($1M+ GMV)
First US live-shopping studio, TikTok trains other TSPs on our process
Typical Agencies
Features not included :
Generic "creator network"
Account managers (20+ clients) with overseas teams
10-50 monthly manual recruitment
Generic brief templates
Hope content "goes viral"
Use unfair, highStudios or basic managementer exchange rates

Frequently asked questions

Answers to the burning questions in your mind.

Have a different question?
Contact us!
How do you select which brands to work with?

We're selective. We work with serious brands ready to commit to category leadership, not just incremental growth. You need dedicated budget, inventory depth, and executive buy-in for systematic scaling.

What makes you different from other TikTok Shop agencies?

We build category leaders, not just run creator programs. Mosh became #1 in protein bars using our systematic approach. You get senior strategists (4-6 clients each) and dedicated pods, not account managers with 20+ clients.

What if Our team has no bandwidth for TikTok Shop complexity. Can you handle it all?

Yes. We handle 95% of operations - creator recruitment, community management, live shopping, merchandising strategy, forecasting. You approve strategies and provide product. That's it.

We tried TikTok Shop before with inconsistent creator content. How do you solve this?

We manage the entire creator funnel with 80% hit rate on tagged content and 50% spark code collection. Our top 5% VIP creators drive 90% of revenue through 1:1 relationships and systematic frameworks.

How quickly do brands typically progress through the TikTok Shop tiers?

Foundation (T0-T3): 2-4 months to hit $65K and live shopping activation. Sophomore Seller (T4): 4-8 months to hit virality and $499K. Senior Scaler (T5): 8-12 months to $500K+ with efficiency focus.

What's the investment level for this approach?

Category leadership requires serious investment. We're not the cheapest option - you're paying for senior resources and systematic results. Pricing discussions happen after we determine mutual fit.

Why build on TIKTOK SHOP?

TikTok aims to grow it's TikTok Shop business 10x to $17.5B in 2024.
Social commerce channels like TikTok Shop and Shop on Instagram & Facebook are expected to become a $2.9T market by 2025. Disruptive brands that move on TikTok shop in 2024 have the early adopter advantage.

TikTok's algorithm favors discoverability, and drives sales organically without hefty ad spend. The direct sales channel on TikTok has simplified the buying process, leading to higher conversion rates.

As TikTok and Meta continue to invest in social commerce, early adopters will be positioned to benefit from the next big shift, e-commerce to social commerce. We believe in a full funnel approach to TikTok Shop.

Building TikTok Shop into a high-ROI influencer channel requires a full funnel approach to affiliate, paid ads, and organic content. Our goal is to generate a new channel for direct sales that can contribute 10%+ of total revenue, and establish a growth flywheel that feeds your organic and paid social efforts.
GET STARTED WITH TIKTOK SHOP →

Let's Look at the data

58%
of users report using TikTok as a
source of shopping inspiration.
Source: Root Digital
50%
of users say live streams on TikTok
prompt them to buy something.
Source: Root Digital

In our Client's Words

"Zeroto1's TikTok Shop service has been a huge success for Create. Their team is always on it, providing fast and innovative solutions that have significantly boosted our sales. We're seeing rapid growth in performance on TikTok affiliate and TikTok ads, and there's a noticeable spillover effect on our other sales channels."
Dan, Founder of Create